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More Booked Jobs On Your Schedule
We fill your calendar with qualified crane jobs and put every lead, call, and quote in one dashboard so you finally see what your marketing is worth.
2-Month Trials
Free Website Included
Choose 20-100 Leads / month
Free Website w/ Marketing
SEO for Crane Services
Google My Business
Google Ads
Tracking & Monthly Reports
CRM & Lead Integration
Success Stories from Our Partners
We educate you on how to grow your crane company with a proven system, backed by proper tracking so you receive leads, guaranteed.
$1.5 Million in Sales in 1-Year
"These guys have done a great job so far and doubled my leads. I highly recommend them."
- Owner, Lift It Crane
Doubled Leads in 3 Months
"Our experience working with Z&M has been exceptional. Their marketing strategies has significantly increased our leads and we are excited about the direction moving forward."
- Kameron, GM of Mr. Crane
Increasing Leads & Revenue
"After our trial period we looked back into our numbers and are seeing momentum and success. We like the direction we're heading and looking forward ot the next steps."
- Adams Crane Management
New Contractor Calls
"Since working with Nick and Rich, I received leads and calls from out of town contractors and companies I wouldn't have received on my own."
- TR Crane Management
Increased Leads
"I was having issues with Google and marketing then these guys helped increase calls. They keep their word, track calls and send me reports. I enjoy working with them."
- Holmes, ACH CRANE
Who is Zarnicki & McKenzie
We both have a long history, having grown up in the same neighborhood in a town outside of Chicago. As we entered our 20s, we were both driven by ambition and eager to start a business together. Nick devoted his time to work and honing his marketing skills, while Richie gained experience working with various companies in the construction sector. Together, we joined forces to learn from one another and establish a construction and lead generating marketing firm. We served a diverse range of industries including crane services, tree removal services, disaster restoration, general construction, engineering firms, accounting firms, and law firms. In 2023, we made a strategic decision to refocus our efforts exclusively on lead generating, website development and search engine optimization to drive qualified leads to our strategic partners.
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Over 2 years of experience in crane sales at Giuffre and 3+ years specializing in construction and crane marketing, including advertising, video editing, contractor sourcing, and SEO.
Over 10+ years of digital marketing experience with website development, SEO, Advertising, and video editing. 3+ years in construction and crane marketing.
The Problem We See...
Crane companies are paying someone for "marketing" but you can't see a single number that tells you it's working. Meanwhile your cranes sit idle when they should be booked.
Imagine every job call captured and every dollar visible. Every lead logged. Every missed call caught. Every quote and every source in one clean dashboard. You know exactly how many jobs came in last month and what they were worth. Your schedule fills. Your idle cranes go back to work. And you didn't lift a finger to make it happen.
That’s where Crane Marketing comes in.
We work with owners, managers, and marketing managers as their digital marketing partners to drive leads to your sales team. We track every lead, provide monthly reports, and ensure you receive value with us. Guaranteed or you don't pay.
You can expect a trial period to start with options that feel comfortable and fit your business growth.
Tested & Proven
Marketing Strategies
For Your Crane Company
Get a tailored marketing trial, cancel anytime - with leads guaranteed or we work for free.
Other Guys
- high setup fees
- thousands for a website
- don't track leads
- long-term contracts
Crane Marketers
- Seamless Integration
- Free Website w/Marketing Contract
- Lead tracking
- Rollover Monthly Contracts
If not, we can setup free tracking for you.
Everything You Need Marketing
Connecting You With New Customers
& CRM Integration
Integrating our tracking with your CRM.
Reach all types of leads that need you now.
Stay on top of your online market.
Receive customer contact info for your sales team.
Convert website visitors into actual leads.
Rank top 3, consistently, in your area.
Reach new leads with better visibility.
Know where all leads call you.
Sent out to your ideal leads.
Be the go-to company in your area.
Build your online reviews with automatic links to customers.
LinkedIn messaging and Facebook brand videos.
Email blast specific industries
Videos that convert leads in each industry.
Good copy and design with tracking to measure.
To missed calls or form submissions from leads.
w/Marketing Contract
Modern & mobile-friendly website with marketing.
Know where leads come from, bid status & more.
For your website and branding.
Know the lead names, job types, cost per lead & more.
